Sugar Beach, one of a few developments around the world within a UNESCO World Heritage Site, is a 130-acre resort located on the South West coast of St Lucia between the twin peaks of the magnificent Val des Pitons.

The pool and lounge area will have an ocean view

Currently known as the Jalousie Plantation, the resort is undergoing a US$100 million redevelopment and will open in December 2011. The resort achieved first place at the 2010 Condé Nast Traveller Awards (UK) for ‘Favourite Overseas Americas and Caribbean Hotel’ and 25th overall for the top 100 Favourite Places/Hotels.

Once complete, Sugar Beach will comprise 64 luxury villas (which form 112 hotel rooms) and 42 residences. There will also be two white sand beaches, three new restaurants, four bars, a scuba centre, and a unique rainforest walkway and spa.

Due to the fragile nature of the rain forest location, every aspect of the development has taken the environment into consideration, with sustainability and conservation as fundamental criteria in development decisions.

Development plan

The developer and hotel managers have forged close relationships with officials and agencies concerned with the Pitons Management Area, and they continue an open dialogue about the issues and concerns affecting the integrity of the World Heritage Site, and to safeguard its status.

Located on the site of an original eighteenth century sugar mill estate, the development of Sugar Beach brings new life and prosperity to this part of the island. The remains of some of the original structures and machinery have been incorporated into the development plan and can still be seen on the grounds today.

Purchasers have a choice of between two and six bedroom properties with prices ranging from US$2.4 million to US$9 million. Those seeking the ultimate in luxury can choose Glenconner Beach: five beachfront residences, each with its own oversized swimming pool set in a private garden which opens out on to a secluded white sand shore. The owners of these properties will be able to work with architect Lane Pettigrew to create bespoke interior layouts. Prices range from US$7million to US$9million.

Luxurious interior design

Every residence will have its own private swimming pool with a natural stone deck and some will be combined with whitewashed greenheart timber deck, depending on the setting. The living and dining areas will open out onto spacious terraces, and some of the bedrooms will have private balconies.

The bathrooms have a six foot cast-iron clawfoot bathtub, a separate shower and classic American-style fixtures with brushed nickel fittings.

A base kitchen specification will be provided and will include quality branded appliances. Kitchens can be tailored to meet individual requirements. Each property includes ducted air conditioning in every room, satellite or cable television connection and wireless Internet.

Ownership and funding

Jalousie (1996) Limited has owned the property for the last 14 years. In 2008, Roger Myers, already a shareholder, bought the remaining shares with a view to transform the hotel into one of the best resort developments in the world.

Roger has over 35 years experience in the leisure industry covering restaurants, pubs, health spas and hotels. He was a founder and Chairman of the Pelican Group, which developed a successful chain of restaurants in the UK. After the sale of the group to Whitbread he became a founder and development director of Punch Taverns plc.

The world’s leading honeymoon destination

St Lucia received a major endorsement from leaders in the international property industry when The Residences at Sugar Beach was named Best International Property at the International Property Awards in London.

Sugar Beach is located on the site of an original eighteenth century sugar mill estate

The awards, sponsored by Bloomberg Television in association The New York Times, International Herald Tribune and Kholer, celebrate the highest levels of achievement by residential and commercial companies operating in all sectors of the property industry worldwide.

After winning the ‘Best Property’ category in the Caribbean region, the Residences at Sugar Beach went on to represent the Americas region earning the Awards’ highest accolade, ‘Best International Property’, against all other regional winners from around the world.

The awards are seen not only as a huge boon for Sugar Beach, but as a triumph for St Lucia which was voted the ‘World’s Leading Honeymoon Destination’ for the fifth consecutive year at the recent World Travel Awards, and thus cementing the island as one of the top destinations in the world for second home owners.

Lisa Basire, marketing director of ‘The Residences’ at Sugar Beach, said: “We are delighted that The International Property Awards has acknowledged Sugar Beach as one of the finest luxury developments in the Caribbean and indeed, the world. Our success is due in a large part to our relentless focus on achieving excellence in all aspects of our business – both the exceptional quality of the product and the highly supportive way in which we work with our clients. There is always a market for the highest quality properties.”

For more information on ‘The Residences’ at Sugar Beach in St Lucia visit: